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Our example visualizes two different apps, an online shop and the related infrastructure behind it. A program roadmap is perfect for managing all of the interdependencies amongst these products. Not only from a technical but also from a marketing standpoint. Use a time-based version to monitor the progress of your different set product deadlines across different teams and functions. Feature roadmap. A feature roadmap focuses on product features and their release dates. Usually, these are long-term-oriented and suitable for different audiences. Feature roadmaps might be relevant for your executives and for other stakeholders too.
For example, your marketing team can use it to align their marketing activities as it's also a great way to make it public and share your plans with your customers. If shared with users, the feature roadmap can generate useful feedback that helps you to define the direction of your product. Obviously you'll want to create another version of this roadmap for public use than the one you're sharing with your internal stakeholders. To avoid risky promises and disappointments if feature development takes longer than expected, you can provide your customers with broader time frames and less details about feature specifications.
Our examples visualize how different features are organized by corresponding initiatives such as "improving usability" and "enterprise readiness". This roadmap works well to create a snapshot of your product's future direction, including ways it will evolve over time. This progress-based feature roadmap does not provide exact timings but still maps out a rough estimation of when you plan to release features e. Product Portfolio Roadmap. A product portfolio roadmap is a high-level strategic plan that lays out the directions of multiple products.
That's why it's also called a multiple product roadmap. This kind of roadmap usually has a long time horizon from 9 months to up to 5 years and the longer it is the less details it includes. A portfolio roadmap works best if you have a broader product line, and want to be able to view a summary at a high level of activity across all of your products. If you want to map out the way your product range will grow over time, a time-based roadmap will work perfectly for you..
Product Launch Roadmap Template. A product launch roadmap template visualizes product- as well as marketing- and sales-related tasks as they're highly interconnected before or during a product launch. It's time-based since all activities are interdependent and need to be well-aligned ensuring a smooth and successful market entry.
This type of roadmap is ideal for structuring the time-sensitive tasks that need to take place across the different business departments related to a product launch. Why Prioritization is crucial for your product roadmap. One more thing to keep in mind. Your time and resources are limited. Therefore, it makes no sense to spend valuable time planning activities that you'll be unable to execute in the long term. So it's critical to prioritize ruthlessly and make informed decisions about what items should make it onto your product roadmap. At airfocus, we've built an intuitive scoring system that supports you as you're identifying the key initiatives that are linked to your product's future success.
Furthermore, this system incorporates these initiatives into your roadmap, and eliminates irrelevant items along the way. Allow airfocus to take the pain out of product roadmaps.
It's time to get started. Don't waste your precious time using an outdated tool drawing up a product roadmap that become outdated at the very moment you send it via email. Instead, use airfocus to drag' n drop beautiful roadmaps in minutes that are always up to date. To save even more time pick one of our numerous roadmap templates and adapt it to your needs. Want to read more? Sign up for our newsletter. Required field Please correct e-mail address Name Wrong. Correct please Please correct phone number Please enter letter, number or punctuation symbols.
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We will come back to this later. What tool to use for creating a roadmap? Don't underestimate the decision of which tool to choose for creating a roadmap. Picking the wrong tool might result in wasting precious time every time you update your roadmap trust me when I say that this is no exaggeration. A lot of people I talk to are still spending hours!
The thing is: your roadmap will change regularly and you need to be able to adapt it in minutes. Your product roadmap should always look impressive so that you can make a good impression when presenting it to colleagues and management. You should not need to be a gifted designer to create a visually appealing roadmap. The right tools, like airfocus for example, will take care of that allowing you to concentrate on the content instead. Moreover, you product roadmap should be your single source of truth and your audience should always have access to an up-to-date version e.
Let's now take a look at 15 of the most common product roadmap examples. Product roadmap. First, let's dive into the basics.
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This template is perfect for setting out the longer-term plans of one specific product. Product teams use it to get the team and other departments on the same page about the product's high-level strategy. When you show it to C-Level management you might cut out the details and keep it on a high level.
This roadmap example structures your items by initiatives, like new features or Integrations. In some cases it might also make sense to add marketing activities to harmonize them with your product releases. Also, you can use both versions at the same time for different target groups. Product roadmap time-based. These product roadmaps help you anticipate the growth of your product in the future and plan key initiatives.
Product roadmap progress-based. Alternatively, progress-based product roadmaps offer more flexibility. They allow users to organize activities without relating them to real time. Software roadmap. Are you dealing with processes linked to software development, and need to track the initiatives that support the introduction of new features and functionalities? If so, this roadmap might be useful. This kind of roadmap is often used by engineering, product or other technical departments and helps them visualize themes and initiatives. You can create time-based and progress-based software roadmaps.
Let's have a look at our examples. Software roadmap: time-based. A time-based roadmap is useful for charting the tasks and goals of the different technical teams involved, and setting shared deadlines. Software roadmap: Progress-based. The progress-based version of the software roadmap visualizes all high-level steps of the software development process. Release plan. The release plan is a detailed plan that presents features, product improvements and bug fixes that are going to be built by the development team in the upcoming weeks. The release plan has another purpose when compared to most other roadmaps.
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While most product roadmaps visualize a high-level overview of the product strategy, the release plan is short-term oriented and visualizes a period of weeks or sprints. It's used by development and product teams. The quantity of details makes it less relevant for C-level executives. And you should not share it with a public audience in case your progress is not as fast as expected. Basic progress-based release plan used by development and product teams that completely ignores timings. This example of a release plan is also structured by releases but also provides an understanding of when new releases shall be published.
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Agile roadmap. To be as flexible as possible, agile development teams avoid due dates and deadlines. But often, executives still want to know when work is done. Hence, most agile teams use time-based roadmaps as well. Instead of including detailed timings, these roadmaps show rough estimations. Typical time units are months or quarters. While our first example is organized by different sprints "Sprint 7", "Sprint 8", … , the other one focuses on product initiatives. Sprint roadmap. The progress-based Sprint roadmap lists your sequential sprints groups items by initiatives. Initiative-based agile roadmap.
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